Not at all, it is a permanent trend that uses social networks to engage potential customers. Another strength of this tool is that of micro influencers, who have a great capacity for engagement because they are very close and credible people for your target audience. inbound marketing VOICE SEARCH Positioning in search by voice enters into the fight within the SEO universe , where it will no longer only be enough to reach privileged positions in written keywords, now it will also be essential to do so with voice commands. Because? Very easy, because more and more users are taking advantage of artificial intelligence technology tools Siri or Alexa to formalize business searches, addresses, topics of interest, among others.
You cannot be left behind with this! PUBLIC RELATIONS IN DIGITAL FIELD Before, to gain empathy and "evaluate" the field, hunt for clients or have rapport, companies executive email list organized events or attended corporate meetings; but that is behind us, today you have the power to expand your influence capacity through webinars, online news sites, relationship with influencers and dissemination of relevant messages on social networks. MOBILE IN INBOUND MARKETING You have to adapt your content, practices and strategies to ideal formats for mobile devices! Because? Because nowadays everyone has a tablet, Smartphone or similar; so you must guarantee an optimal experience for your users.
So that they feel comfortable, cared for, understood and always want to interact with your brand and with everything it represents. The best thing about mobile marketing is that it has tremendous viral potential, giving you instant results. Come on, take advantage of the fact that now they spend more time immersed in these devices and hook them. inbound marketing Advantages of Inbound Marketing Today! It encompasses multiple strategies including SEO, social media marketing, content marketing, email marketing, pay-per-click marketing, etc. A good inbound marketing strategy can be very effective for you and your brand, because it can offer you a high rate of return.